Tesco Mobile have launched this advert which suggests that “Phones aren’t just phones anymore, they’re right at the heart of everyone’s daily life.”
The ad features examples of how phones are integrated in to our lives. Whether being contacted while out jogging, enjoying apps with friends and family or sharing stories, mobile devices are etched in to our everyday lives.
The music in the advert
Music: Bless The Telephone| Artist: Labi Siffre
The music in the advert is the aptly named 1971 track Bless the Telephone by British singer-songwriter Labi Siffre. Siffre is most likely better known for his 1984 song Something Inside So Strong.