John Lewis – Home Insurance

John Lewis’ 2015 TV advert for their home insurance showcased the brand’s signature blend of warmth, clever storytelling, and memorable music. The commercial follows a young girl dancing exuberantly around her home, moving with confidence and joy as she navigates everyday household obstacles.

Thanks to the protection offered by John Lewis home insurance, she avoids a series of potential breakages and mishaps, all while keeping her rhythm and enthusiasm intact. The advert combines charm, humour, and visual storytelling to highlight the reassurance and reliability that comes with John Lewis products, reinforcing the brand’s reputation for creating adverts that are both entertaining and emotionally engaging.

The Music in the John Lewis Home Insurance Advert

Song: Tiny Dancer
Artist: Elton John
Album: Madman Across the Water
Released: 1971

The track featured in the advert is Elton John’s classic Tiny Dancer, originally released on his 1971 album Madman Across the Water. The song has become one of Elton John’s most beloved works, known for its soaring piano melodies, vivid storytelling lyrics, and expressive vocal delivery.

Over the decades, Tiny Dancer has enjoyed enduring popularity, appearing in films, TV shows, and numerous covers by other artists. Its inclusion in the John Lewis advert lent a sense of nostalgia and emotional depth, perfectly complementing the playful and carefree visuals of the young girl dancing around her home. The combination of iconic music and engaging narrative created a memorable advert that resonated strongly with audiences.