Music Track: Hate To Say I Told You So

Music Artist: The Hives

This latest advert by Premier Inn called Pedal Squad features four cycling superheroes. The ‘Moon & Stars’ production campaign continues with the ‘movie trailer’ style of advertising. Therefore we have more title credit quoting of the services on offer such as powerful showers, kingsize hypno beds, complimentary beverages and host Sarah Joyner.

The music in the advert is the year 2000 hit Hate To Say I Told You So by Swedish rock band The Hives. the track was the anthem of their most successful album, Veni Vidi Vicious.