Premier Inn have released a new advert for 2021 titled ‘From booking to bed’ featuring a song by The Spencer David Group. Premier Inn’s latest advert, as per normal, is narrated by Sir Lenny Henry. The ad shows people deciding to avoid the stress of searching for and booking a hotel on a comparison site in favor of a Premier Inn; where it’s “reassuring to know exactly what you’re getting. A place where people are happy to greet you, that offers a clean, comfy room every time, and as much breakfast as you can handle”.
The music in the 2021 Premier Inn advert
Music: Gimmie Some Lovin’ | Artist : The Spencer David Group
The music in the 2021 Premier Inn advert s a song called “Gimme Some Lovin'” recorded in 1966 by British rock band The Spencer Davis Group. The song written by Steve Winwood, Spencer Davis and Muff Winwood peaked at number 2 in the UK Singles Chart and number 7 on the US Billboard top 100.
The song can be listened to in full on the band’s official YouTube video below: