This new 2019 Heinz Ketchup advert featuring British singer-songwriter Ed Shearan was born out of a tweet by the popular musician back in April. Shearan already known as a fan of Heinz Tomato Ketchup, (he even has a tattoo of the Heinz logo), pitched the idea for the ad in a DM directly to Heinz. So Heinz obliged and made sure it happened.
In the advert Ed Sheeran walks into a very posh restaurant where he says “I think classical music was playing…”. The camera then pans to a pianist performing a piece of classical music (more info further below). Ed continues by saying “Or maybe it was jazz.” At which point, the pianist changes his style to play a few bars of improvised jazz music. But then as the popstar confirms “it was definitely classical”, the music shifts again to another different classical piece.
The music in the advert
Music: Waltz in A minor No. 11, Op Posth | Artist : Frédéric Chopin
The music in the Heinz Tomato Ketchup Ed Shearan advert is an adapted rendition of the 1860 Waltz in A minor No. 11, Op Posth by Chopin. The waltz was written sometime between 1843 and 1848, but was not published until 1860, after the composer’s death. The adaptation in the advert was created by LA music production company Beacon Street Studios especially for the commercial. Therefore this particular version is not commercially available, however the original Chopin version can be readily found performed by many different artists.