Sheba – Proposal

This obscure advert from Sheba shows a man about to propose to his fiance but gets distracted by a cat wanting it’s Sheba meal. With the tagline “resistance is futile”, the ad reinforces the cat food brand’s message that “when cats want Sheba we are powerless to resist.”

The music in the advert

Music: Can’t Fight This Feeling | Artist: REO Speedwagon

The music in the advert is the 1984 power ballad hit Can’t Fight This Feeling performed by American rock band REO Speedwagon. The single remained at the top of the US Billboard Hot 100 chart for three consecutive weeks from March 9 to March 23, 1985.

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